This year’s Byrdie Beauty Lab highlighted top
Breakthrough Beauty brands that featured innovative
and technologically savvy approaches to beauty.

Guests could experience the future of beauty
through numerous activations, sampling,
programming and more.


Sponsors include:
Pinterest, Neutrogena, Ulta, Dove, Covergirl, Shark Beauty
Pattern, YSL Beauty, and Current Body


Wasserman

New York, NY - September 29-30 2024